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FLOWD AND FERRY CORSTEN TEAM UP FOR IBIZA SUMMER SEASON
 

offline nicholasg980 on 2011-08-19 08:29 [#02419497]
Points: 82 Status: Regular



Ferry Corsten runs a VIP campaign for his fans worldwide

WHAT: International DJ Ferry Corsten is teaming up with
Flowd, the social network for music lovers, to fully immerse
his fans in his residency at Sankeys Ibiza this summer. As
well as using Flowd to reward people who attend his weekly
Full on Ferry; Ibiza nights with the chance to meet with
Ferry Corsten himself in the VIP area backstage, Ferry
Corsten and Flowd will also be offering fans around the
world a chance to win a VIP trip to Ibiza for the closing
party.

The Full on Ferry campaign utilizes new campaign triggers in
Flowd’s Frequent Fans marketing platform, which
facilitates a random selection of one or many fans that
perform a certain activity (campaign trigger). In this case,
the campaign triggers are a check-in to Ferry’s Ibiza gigs
and to follow Ferry on Flowd. The possibilities for creating
engaging and interesting campaigns through Frequent Fans are
practically limitless.

Ferry Corsten explains: “The Full on Ferry; Ibiza
experience is set to be spectacular. It’s a great
celebration for everyone heading out to Ibiza this summer,
and I wanted to reward the people who come to Sankeys to see
the events. Flowd’s campaign tools provide a great way of
doing this.”

Marieke Pohlman, Brand & Marketing Manager at Dance Therapy
adds: “We know that not all of Ferry’s fans will make it
out to Ibiza to see it and wanted to extend the experience
to all of them as well. Flowd offers the perfect tools to
reward people who are at the show through location-based
check-ins on their mobile, but also to engage with the fans
across the world online. What better way to reward the most
loyal fans than a VIP trip out to Ibiza for the closing
party?!”

It’s not just Ferry Corsten that’s getting in on the
Flowd action at Full on Ferry; Ibiza. Alongside Ferry
Corsten, other top DJs and artists will be performing at the
shows include: Sied van Riel, Bart Claessen, Lange,
Solarstone and W&W, who are all actively engaging with their
fans on Flowd already.

“Sin


 

offline betamaxheadroom on 2011-08-19 10:27 [#02419498]
Points: 1066 Status: Regular



LAZY_TITLE


 

offline Steinvordhosbn from London (United Kingdom) on 2011-08-19 14:42 [#02419502]
Points: 3185 Status: Regular | Show recordbag



nicholasg980: That's great news!

betamaxheadroom: That's something else.


 

offline nightex from Šiauliai (Lithuania) on 2011-08-19 22:24 [#02419522]
Points: 1275 Status: Lurker



spam


 


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