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Probably old news to you all now but they either fucked up or are doing some PR thing as there's 40% off wine and champagne until 10th December for one and all. |
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I'm drinking wine and watching kung-fu right now! wine wine wine lalala |
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similar thing happened with starbucks before which was a genuine fuckup this one looks like they saw how big that got and tried to make it look like they'd done the same, excellent electronic viral marketing |
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what happened at starbucks? |
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clever... gets in the news, in the papers, on the web... it's advertising that would cost 10s of millions... i bet a coffee costs them under 10c per cup. threshers have a 3rd off anyway when you buy 3 bottles of wine so an extra 7% is nothing when you think of the numbers going through the doors |
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